How Will We Share Content In The Future?


The Future of Content Sharing is NOW.

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As quick as you can snap a picture, load it, and hit send, is the rate of sharing experiences universally.

In order to share updates over 20 years ago, we used to have to use a beeper, then there was AOL.

Now we can share our food, our events, and anything going on, at real time access levels….LIVE! 

The power of technology allows us to connect with people from all over the world, and share experiences, while they are happening.

Do not wait for the moment, create it, and share it. Live in it! 

Wake Create Inspire Sadie Daily

Tag #wakecreateinspire something you want to create or send it to letscreateit@sadiedailymedia.com

 

 

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Figits & Things: 2017 Trend Rundown


wersm-fidget-spinnerFigits have taken over!

They are everywhere. I have seen speakers that are figits, light up figits, and mult-color figits.

It is BANANAS!

Kids use them to focus depending on sensory behavior needs, ex. ADHD, etc.

Just like trends, as adults we do the same thing, i.e.: something interesting comes along, and it keeps our interest, until something else comes up to distract us.

I have compiled a quick run down of some figits/trends as a marketer I have noticed so far in 2017 and these will continue to pop up. So #stayengaged my digital followers! ; )

 

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Marketing Automation 

 Chat bots that talk to you as soon as you land on a page, allow you to feel more engaged, especially when you feel as though a human is communicating, when it really is a <bot> ***beep beep.

Here is an online experience for you:

When you are shopping online, and get to the check out only to stop right before your purchase happens…..

Have you noticed an ad based off of what you were looking at following you around, or did you receive an email encouraging you to go back to the site to finish your purchase??

When you see the familiar ad, or get a personalized message, it taps into your customer experience of attentiveness/awareness, and makes the imagery less foreign/random, and more customized.

If you didn’t feel engaged as a consumer, you probably would forget all about getting those items you left in the cart, especially if you didn’t receive a coupon offer.  

Right?

 

Yahoo Set To Invest $20 Million In Snapchat

Short Lived Content

Alright, lets go  back to the figits statement earlier about focus. How do you get someone to focus……hmmm

Well judging from our human attention span, which gets shorter, as we advance with technology.

We no longer have the time to wait! We want INSTANT, right now, in the moment coverage, which is why going live is so popular. Thanks to Snap Chat, we really are curious to see content before it disappears.

This key element of urgency cuts through online noise and clutter we often encounter when browsing the internet. We are engaged with Instagram Stories, and have to constantly check these updates, because at any given moment, our chance to watch will not be allowable. 

I like to think of this as a scarcity tactic.

Taking content for granted, causes us to slow poke around reading/watching that article or video. Yet if we know certain messages will be live for a quick second, we have to hurry and watch, and patiently wait for more, which creates a higher demand.

#feedmecontent

 

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Staying Virtual

Having great visuals that make you feel like you are really experiencing the moment together increases engagement.  Using the 360-camera view angles, as seen on Facebook, provides a 3d reality scope that goes beyond a flat image.

Having interactive content that tells a story will continue to be a trend in 2017.

As we continue to develop new ways to use mobile devices to be anywhere, without moving from our couch, the more you will want to have your online presence  in tact.

So friends lets do a recap: Trends to take note of to add to your plan in 2017 are to stay virtual, go live, create great story telling content, and automate as much of this as possible. If you create it, people will come!

 

Try these trends in your marketing strategy ; ) &  #stayengaged

 

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Digital Media Consultant 

letscreateit@sadiedailymedia.com

The Power of Appreciation


 

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When someone doesn’t say thank you, the first thing a lot of people say is, that person was rude.

Just think back to a time when you did something for someone, i.e. (sent a referral, bought lunch, etc.), and how empowered you felt when the other person was so appreciative.

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The same stands true when you are serving your customers/clients in business. When you are nice to your customers, they don’t mind making sure you are taken care of.

Of course some people are going to do things, and not expect anything in return, but going the extra mile, is always appreciated in business.

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Even in business the more appreciative you are of feedback, resources, information, the more you are compelled to receive it.

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Just think of the Chick-fil-A Model. They are beating out competitors by saying a simple….overlooked at times, please and thank you.

 

Having the appreciative mindset when approaching business will take you further.

It sounds simple, and normally the small gestures, really make the biggest impact when serving people. In my own personal experiences, I was most likely to go back to a business establishment where people weren’t rude.

Customer Service is one of the most important key fundamentals in having longevity in business.

Even if you have a million people doing your same type of work, you will always have loyal clients because of what sets you apart #quality #thankyou #service. It never goes unnoticed.

 

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Looking back I am so appreciative to have worked in customer service jobs. As an entrepreneur you are 99% of the time doing customer service, though it is the hardest/most important job, it is the best experience you can have to tackle any industry.

 

Mercedes Allen, Digital Media Consultant

sadie daily marketing media digital

#sadiedaily #wakecreateINSPIRE

The Daily Inspiration Corner


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Inspired by Sheryl Sandberg, the COO at Facebook.

 

#wakecreateINSPIRE

sadie daily marketing media digital I had the awesome time helping inform business owners on the benefits of creating funnels. I woke up to create, and use strategies I know that are proven to work in any industry. My only wish is to inspire others to do the same. No need to reinvent the wheel, #improve #progress.

 

-Happy Monday

Sadie Daily

What would you build?


 

We are in control of what the future looks like….this is why it is so important to CREATE!

I had a great time connecting with other entrepreneurs, just to name a few, Patrick Collison (Stripe), James Heller (Wrapify), 30 under 30 Forbes members, and future ones like myself ; ) at Launch Festival.

Launch Festival is one of the biggest start up festivals in the U.S., this is where Uber raised funding, Paypal launched, *big* 

I got to test and check out some new products IBM and Microsoft are launching as well that will make creating sooooooooooo much easier!

I made some great connections, and I can not wait to create and launch some big things from Sadie Daily Media, so stay tuned. In the meantime, it was great networking, and exchanging info with a lot people needing marketing/media services to grow.

As a marketer it is important to stay on top of trends.  Don’t get left behind, being the last person to jump on the next big thing.

Think outside of the box. Partner with some awesome people. And get those ideas off the couch!

 

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#sadiedaily